X Games
Context
The X Games are the iconic brand of action sports culture. The goal was to modernize its image and support its digital transformation, particularly in social media and artificial intelligence.
Project
The brand needed an image that conveyed speed, modernity and intensity. We worked on the logo, patterns, social media graphics, layouts and much more.
PROJECTS
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A selection of identity, campaign and digital experience projects.
//2026
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HOB
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//2026
Trace
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//2025
GUD
A pixel-based visual identity for a blockchain platform built for video games.